Sheraton International hotel
Coffee & Bar & Market & More
Brand Identity, Naming, Strategy.
We have developed the name and visual language for a new communal lobby space of Sheraton hotels &More. It celebrates gathering and joys of togetherness through unlimited play of words forming signature pattern together with graphically expressive set of ampersands for logotypes. It revels in all things &More has to offer: joy and laughs and music and coffee and cocktails and bites… it goes on and on drawing energetic personality of the venue, welcoming Sheraton guests all day long.
Customised DM Sans
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